I'm Yolanta, a former singer/songwriter turned advertising creative. With seven years in the field, my true creative journey is just beginning. I thrive on crafting work that resonates with the soul and authentically represents minority audiences.

Passionate about inclusivity, I co-founded Ogilvy Roots, a DE&I network, in 2016. This initiative, created with friends, aims to champion greater ethnic and cultural diversity in the agency, the industry, and the work. Through co-chairing Roots alongside my full-time creative role, I've boosted my confidence, improved company culture, established a supportive network for employees, and aided senior management in creating an inclusive environment.

Honoured to be nominated for "The Dot's annual creative trailblazer" by Karen Blackett OBE and authors Yomi Adegoke and Elizabeth Uviebinené, I've also been recognized as a WPP creative talent and served as a judge for 21GRAMS at the D&AD New Blood Awards 2021.

Beyond advertising, my passion extends to screenwriting. I'm in the process of crafting films and TV shows that I'd love to watch. When I'm not immersed in the creative world, you might catch me making a mess in the ceramic studio.